Shoppers are flocking to a bright new Pride pop-up as designer Scott Henshall teams with Stonewall to launch a playful unicorn polar bear range, with celebrity allies like Belinda Carlisle lending support , a timely collaboration that mixes glamour, charity and wearable statements for London Pride.

Essential Takeaways

  • Designer pedigree: Scott Henshall, a high‑profile British designer, created the S&M brand and the chimera unicorn polar bear motif now sold with Stonewall.
  • Where to buy: The collection debuts at a Soho pop‑up (Walker's Court) and is available via Stonewall’s online shop from 17 June to 5 July.
  • Celebrity backing: Belinda Carlisle models and publicly supports the line, framing it as an act of allyship as well as style.
  • Feel and fit: Pieces include T‑shirts, bags and accessories , look for bold, graphic prints and casual, wearable cuts that pair with Pride outfits.
  • Purpose: Proceeds and profile support Stonewall’s ongoing advocacy for LGBTQ+ rights and community safety.

A bold, whimsical design with serious intent

The most immediate thing you’ll notice is the artwork , a unicorn polar bear that’s part fabulous, part cheeky, and entirely attention‑grabbing. It’s a neat visual trick: playful enough for Pride parties, but crafted to draw attention to a charity message. Stonewall’s collaboration with Henshall leans into costume drama without losing everyday wearability, so you can wear your support on the tube as easily as you can on the parade route.

How the collaboration came about, and why it matters

Scott Henshall approached Stonewall earlier this year with the concept, aiming to “give back” to a community that’s shaped his career and life. For Stonewall, high‑profile creative partnerships both raise funds and keep LGBTQ+ issues visible at a time when rights debates remain acute. The collection isn’t just merch; it’s part of a broader campaign of solidarity that mixes celebrity, design and direct fundraising.

Where and when to shop the range

The capsule launched with a Soho pop‑up in Walker’s Court, timed for London Pride, and the physical shop runs from 17 June to 5 July, open midday to 6pm. If you can’t make it in person, Stonewall’s online shop carries the line so you can grab tees, bags and accessories in time for events. Practical tip: sizes may sell fast in limited runs, so order early if you want a particular fit or the larger tees for an oversized look.

Celebrity support: style and solidarity

Belinda Carlisle was among the first famous faces photographed in the tee, modelling it ahead of a performance and praising Stonewall’s work. Celebrity endorsements do two jobs here: they make a statement about allyship and they increase reach, encouraging fans to buy in and support the cause. If you’re buying as an ally, choose visible pieces , a bold T‑shirt or a tote that reads as both fashion and advocacy.

What to consider before you buy

If you’re shopping with purpose, check product descriptions for materials and sizing, and whether proceeds support Stonewall directly. Think about how you’ll wear a statement piece: layer a printed tee under a blazer for a subtler look, or pair the bag with festival gear for full Pride energy. And if you’re attending marches or events, remember practicalities , comfort, pockets and weather‑appropriate layers matter more than the flashiest print.

It’s a small change that can make every Pride outfit a little louder and a bit more meaningful.

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